Press Releases

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GfK wins new media research contracts in Central and Eastern Europe

December 15, 2011 - GfK has further cemented its status as a competent, reliable media research partner with six new contracts in Central and Eastern Europe. It will now be delivering audience measurement data for a range of media in Romania, the Ukraine, Belarus and Russia. more >>

Marketing researches in the area of the financial market – 4th GfK Bulgaria Conference

November 08, 2011 - 4th GfK Financial Market Research Conference focused its clients look into the future – and more specifically - what the future clients will be. Around 70 delegates from financial institutions and media met at Arena Di Serdika Hotel Sofia on 3rd of November 2011. Companies in the field of services and particularly in the financial sector got the opportunity to expand their knowledge for today’s customer, in order to be more successful and competitive. more >>

SHAPE THE FUTURE

October 20, 2011 - SHAPE THE FUTURE Fourth financial market research conference of GfK Bulgaria GfK Bulgaria, Market Research Institute is holding a Financial Market Research Conference in Sofia on November 3rd, 2011. more >>

Escalating crisis having an impact on Europe

October 18, 2011 - Findings of the GfK Consumer Climate Europe survey for the third quarter of 2011 Nuremberg, October 18, 2011 – Faced with the ongoing debate about a Greek bailout and the worsening debt crisis in France and Italy, European consumers are noticeably unsettled once again. This is one of the findings of the GfK Consumer Climate Europe survey which provides an overview of the development of economic, price and income expectations and willingness to buy among consumers in Austria, Bulgaria, the Czech Republic, France, Germany, Greece, Italy, Poland, Portugal, Romania, Spain and the UK. These 12 countries account for around 80% of the total population of the 27 EU member states. more >>

Consumer Confidence Index – Bulgaria September 2011

October 10, 2011 - Consumer confidence index indicators – Bulgaria September 2011 The indicators forming consumer confidence index points growth in the last month and reach the level of – 34. Last month data show that the index measuring the common trust in economical growth increases with 4 points and reaches its level from December 2010 and January 2011. The good thing is that this is the seventh month when the data show a positive tendency in country’s development. more >>

Third European Quality of Life Survey

October 10, 2011 - Between 26.09.2011 and 28.11.2011, Eurofound with the cooperation of GfK Bulgaria is conducting its Third European Quality of Life Survey. more >>

Hopes of economic recovery in Europe

July 18, 2011 - In many European Union countries, consumer sentiment is improving for the first time since the financial and economic crisis, even though the discussions on the Greek rescue package are still creating a great deal of uncertainty. This is one of the findings of the GfK Consumer Climate Europe survey, which provides an overview of the development of economic, price and income expectations and willingness to buy of consumers in Austria, Bulgaria, the Czech Republic, France, Germany, Greece, Italy, Poland, Romania, Spain and the UK. These 11 countries account for around 80% of the total population of the 27 EU member states. more >>

International brain drain: workers looking overseas for a better job in some key markets

June 23, 2011 - Countries still reeling from the global recession could be set to become employment ‘ghost towns’ as more than a quarter of workers say they are willing to move overseas to find a better job – according to GfK International Employee Study, a new international report from GfK Custom Research. more >>

A Disengaged Generation: Young workers disengaged by pressures of work worldwide

May 26, 2011 - Young workers around the world are lacking in engagement with their employers and are the most affected by perceived pressures at work, posing long-term retention and management problems for companies and countries, a new GfK study of has found. The study, conducted among more than 30,000 employees in 29 countries by GfK Custom Research, a global market research agency, finds a labor market polarized between disillusioned 18-29-year-olds and their older, possibly more resigned, counterparts. more >>

Inflation and sovereign debt rein in economic upturn in Europe

April 21, 2011 - Results of GfK EURO Climate for the first quarter of 2011 European consumer sentiment is currently being driven primarily by rising inflation and high sovereign debt. With the GfK EURO Climate, for the first time GfK is providing an overview relating to expectations on the development of the economy, inflation and income as well as propensity to buy in Austria, Bulgaria, the Czech Republic, France, Germany, Great Britain, Italy, Poland, Rumania and Spain. These ten countries make up approximately 80% of the population in the 27 EU countries. more >>

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