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Methods
CATI
CASI
CAPI
CAWI
PAPI
Postal
Mystery Shopping
Psychologic Market Research
Omnibus
Fact Based Consultancy
CASI
Computer Assisted Self-completed Interviewing
The respondent completes the questionnaire themselves on the laptop
Interviewer is available for help
Anonymity can be guaranteed in the case of questions of a delicate nature
Rating of logos, print media, commercials etc., can be done anywhere where the immediate impact on the respondent is central
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Contact CASI
Miroslava Georgieva
Head of
Research Division
+359-2-930-86-20
miroslava.georgieva@gfk.com